So, maybe the the Super Bowl is all about the ads. Well, the awesome folks at GOOD Magazine have brought us another one of their amazingly great transparencies, this time taking on Sunday's ad extravaganza. Check out what they have to say about the business of the 'Bowl. Then tune in to Yahoo! Video beginning Sunday afternoon, for a giant-sized dose of instant commercial replays.
This Sunday, millions of people in the US will be watching the Super Bowl. There's as much interest in what advertisers have planned as to whether or not the New England Patriots can run the table and become the first team to go 19-0. For years, the Super Bowl commercials have become a fixture, and have often been more entertaining than the games.
The commercials put products in the spotlight, often pushing celebrities too (remember Jessica Simpson's Daisy-Duke-laced Pizza Hut commercial? Or K-Fed being humble and funny?). With a recession looming, it will be interesting to see what the advertisers have up their sleeves to get us to go out to buy their products. Still, for most of us, the commercials are just entertainment. Consider them 30 or 60-second-long sitcoms, and with the writer's strike going on, it would be nice to laugh at something refreshing and new.
Here's what aired last year. Check in with us next week for the best of this year.
For me, the enthralling thing about online video is following the trends. Whether it's big budget viral ads for corporate mega-brands, or sketch commentary regarding the writer's strike, it's great to see how one influential video can spawn a movement in the online video culture. Lately, I've been noticing a growing number of videos of individuals showcasing their impersonation skills. This surge has no-doubt been inspired by last year's viral video "200 Impressions." In the 10-minute epic video, the creator runs the gamut of pop culture icons and their famous quotations.
As is always the case in any trend, you have the originator: